Does it pay for a company to advertise? The answer undoubtably must be yes, considering the vast amounts of money spent on advertising every year. People do say that the most successful companies are the ones with the biggest advertising budgets.
A slogan is a short and often memorable phrase which companies use in order to get consumers to remember their products.
There are some key points that should be included if you need to make a good advertising slogan. For example, highlight the key benefit so you can be differentiates from other products. Keep the slogan short, some of the best slogans have as few as 2-5 words. if you can, get the slogan to rhyme, have a rhythm or a ring to it. Finally, stay honest.